Concept, Branding, Pakaging, Website

Work done @savvy studio

Drinks illustrations by Agnes Veebo

The brand is inspired by music, more specifically by the vinyl record Jazz covers of the 30s and forward in Chicago.

The typography, layouts, and graphics are based on this theme.

The graphic application can range from subtle to explosive. Similarly, the nods to music can be both literal and abstract.

Applications, from coasters to the entrance sign, dishes, menus, and digital interfaces, were developed to immerse the brand in the same atmosphere.